Lecture Topic: The Path of Perseverance: Lessons from Fendou Brothers Apparel
Speaker: Zeng Qiu
Founder of Fendou Brothers Apparel
Time: October 15, 10:15 AM - 11:50 AM
Venue: Boxue Building No.1-B102
Moderator: Associate Professor Mu Yupeng
Head of the Department of Business Administration, School of Economics and Management
About the Speaker:
Zeng Qiu, a 1990s-generation entrepreneur and university graduate, is the founder of Fendou Brothers Apparel. He serves as the Supervisory Chairman of the Hunan Chamber of Commerce in Xuzhou, Vice President of the Xuzhou University Students' Entrepreneurship Association, Executive Director of the Xuzhou Youth Chamber of Commerce, and an external mentor for the Business Administration Department of China University of Mining and Technology.
In 2012, Zeng founded Fendou Brothers Apparel, a national chain enterprise specializing in custom group apparel, including business suits, uniforms, T-shirts, hoodies, and outdoor jackets. Over the past 12 years, the company has dedicated itself to research and development, improving quality, and attracting top design and pattern-making talent. It has invested heavily in advanced domestic and international production equipment to deliver premium-quality apparel, striving to become a highly influential custom group clothing brand in China.
Key Achievements:
Operates 14 stores in cities such as Xuzhou, Zhenjiang, Nanjing, Jining, Shandong, Shenyang, Liaoning, and Shanghai, with plans for rapid nationwide expansion.
Achieved over 50 million RMB in revenue last year.
Provided more than 100 part-time and internship positions for campus teams, distributing cumulative wages exceeding 1 million RMB.
Served over 10,000 corporate and group clients, with a total customer base exceeding 1 million individuals.
Zeng's commitment to quality, innovation, and social responsibility underscores his entrepreneurial journey, making Fendou Brothers Apparel a leading name in the group clothing customization industry.
