International MBA Lecture｜Digital Fireworks, Each One is Wonderful - The Changing Times of Short Video and Live E-commerce
Published：2024-01-15
Title：Digital fireworks, each with its own splendor - the era of short video and live e-commerce change
Time: 2024.1.26 17:00
Venue: Tencent Conference 559-192-790
Lecture Expert: Cao Yuxiang, China-Canada International MBA 2013, China University of Mining and Technology, Senior Director of Marketing Strategy of Shutterstock
Expert Introduction:
Mr. Cao Yuxiang joined Qiaotou in 2021 and is responsible for the strategy, operation and client service of Qiaotou's commercialized brand advertising and marketing as well as Daren's marketing business. He has over 20 years of experience in social media marketing, digital marketing, e-commerce, and CRM. Prior to joining Qiaodan, Mr. Cao worked at Sina Weibo for nearly 7 years as General Manager of Client Marketing, where he was in charge of Weibo's Client Market Development and Commercialization Operations; and prior to that, he worked in the digital marketing departments of well-known communication agencies and brands, such as Publicis Ruiqi, Havas, and L'Oréal China.
